Get $4,000 Off a New Sony BURANO with Trade-In Offer – Limited Time

If you've got a trusted cinema camera sitting on the shelf collecting dust, now is the time to turn it into serious savings.

From July 15 through September 30, 2025, Sony is offering a $4,000 instant rebate on the purchase of a new Sony BURANO 8K Digital Motion Picture Camera when you trade in a working qualifying camera.

Eligible Trade-In Models Include:

• Sony: PXW-FX9, PXW-FS7 (Mark I & II), PMW-F5, PMW-F55
• Canon: C500 / C300 Series (including Mark I)
• ARRI: Alexa Classic or higher
• RED: Raptor, Ranger Helium, EPIC-W Helium, Gemini 5K
• Panasonic: VARICAM Series
• Ask us about other models

Whether you're hanging on to an original C300 or FS7, this trade-in value far exceeds typical resale prices—sometimes by thousands of dollars. If you've got a dusty cinema camera sitting on the shelf, this is your moment.

Why the BURANO?

The BURANO combines cinematic image quality with intuitive usability. It's one of Sony’s most versatile digital cinema cameras—ideal for productions that demand 8K capabilities, stunning color science, and built-in stabilization.

Whether you're upgrading your kit or refreshing your rental inventory, this is an opportunity to invest smart.

Even better: Firmware Version 2.02 is now available for the BURANO (MPC-2610).

This system software update is strongly recommended by Sony and adds both fixes and powerful new features:

• Boot fix: Resolves a rare startup issue caused by improper APR light shielding in version 2.01.
• New recording formats: Includes FFcrop 3.8K @120fps, S35 4.3K anamorphic, and S35 1.9K @240fps.
• Creative controls: Adds 1.8x de-squeeze, High/Low Key exposure tools, and expanded white balance memory (8 positions).
• Metadata and monitoring: Cooke/i compatibility, VF Gamma Display Assist, SDI overlays, and 709tone Base Look preset.

Applicable for systems running firmware version 2.01 or earlier. After updating, your BURANO will show version 2.02. Download the firmware and documentation here: Sony BURANO Firmware V2.02 Download.

Important Notes:

• Trade-in cameras must be in working condition and include basic accessories.
• Offer valid only on purchases made between July 15–September 30, 2025.
• You can combine this promotion with Sony’s 0% financing program.
• Limit one rebate per qualifying BURANO purchase.
• Always follow Sony’s firmware installation instructions carefully. Installation is at the owner's risk.

Ready to Upgrade?

Our team at Omega Broadcast & Cinema is here to help assess your trade-in, answer your questions, and coordinate the entire process—from ordering to shipping.

Contact Us to Start Your Trade-In