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Firmware Update • Panasonic Live Production Panasonic Firmware Updates: AV-HSW10 & AV-UHS500 Add Expanded Tally + Performance Improvements Panasonic continues to refine its live production switchers with firmware updates that focus on the details that matter most on real productions—tally reliability, NDI workflows, HDR/SDR control, and system stability. Below is a practical breakdown of what’s new, who it impacts, and where to download each update. Why These Firmware …

New Product • Sony Virtual Production & AR Sony OCELLUS Camera Tracking System (ASR-CT1): Stable, Marker-Free Tracking for Virtual Production, AR & Post OCELLUS is Sony’s first dedicated camera tracking system—built to adapt to a wide range of applications, environments, and cameras. It’s robust, reliable, and engineered to deliver incredibly stable tracking, even outdoors or when working around obstacles. Shop Now   Need help confirming camera/lens comp …

Promotion • Yamaha Professional Audio Yamaha Console Upgrade Promotion: Upgrade to DM7 & Earn Up to $10,000 Back If you currently own an eligible Yamaha legacy console, you can upgrade to a qualifying DM7 during the promotion window and receive a reward payment issued as a VISA® Prepaid Card. Promotion Dates (Important) Qualifying Purchase Period: January 2 – March 6, 2026Reward Payment Submission Window: January 2 – March 20, 2026 Purchases made after March 6, 20 …

Firmware Update • Panasonic Studio Camera Systems Panasonic AK-UCX100 Firmware Update: Faster Focus, Cleaner Control, Smarter IP Workflows Panasonic’s latest firmware update for the AK-UCX100 4K HDR Studio Camera introduces powerful improvements to autofocus, scan performance, remote operations, IP trunk handling, and reliability—helping live production teams work faster and deliver cleaner results with fewer compromises. Looking to build or expand a premium 4K HDR studio …

FIRMWARE UPDATE • AVAILABLE NOW Atomos Ninja TX & TX GO Now Support ProRes RAW from Canon EOS R6 Mk III Firmware 12.2.1 unlocks pristine ProRes RAW recording and adds USB-C camera control for hybrid creators who demand speed, quality, and reliability. Atomos has released a new firmware update for the Ninja TX and Ninja TX GO, enabling ProRes RAW recording from the Canon EOS R6 Mk III. In plain terms: you can now capture the full detail of Canon’s sensor output in a high-pe …